Automating Amazon Product Listing Keyword Audits with SellerMagnetAPI
In the fast-paced world of e-commerce, particularly on a platform as vast as Amazon, staying ahead of the competition requires continuous monitoring and optimization of product listings. Keyword audits are a critical component of this process, ensuring that your products remain visible and relevant to potential customers. However, manual keyword audits can be time-consuming and prone to errors. This is where the power of automation, driven by SellerMagnetAPI, comes into play.
SellerMagnetAPI provides enterprise-grade Amazon data, enabling businesses and market analysts to automate their keyword audits, enhance competitive analysis, improve inventory management, and conduct comprehensive market research. By leveraging our API, you can streamline your processes, gain valuable insights, and ultimately boost your sales.
Why Automate Keyword Audits?
- Efficiency: Automate repetitive tasks, freeing up valuable time for strategic decision-making.
- Accuracy: Reduce human error and ensure consistent data collection and analysis.
- Real-time Insights: Access up-to-date information on product performance, competitor strategies, and market trends.
- Scalability: Easily monitor a large number of products and keywords without increasing manual workload.
Practical Use Cases with SellerMagnetAPI
Let's explore some practical use cases of how you can automate Amazon product listing keyword audits using SellerMagnetAPI. We'll focus on utilizing the Amazon Product Statistics endpoint to track product performance and identify areas for optimization.
1. Tracking Sales Rank and Review Counts
Monitoring sales rank and review counts is essential for understanding a product's popularity and customer satisfaction. The Amazon Product Statistics endpoint allows you to retrieve this data programmatically.
Endpoint: /amazon-product-statistics
Method: GET
Example Request:
curl --location --request GET 'https://sellermagnet-api.com/amazon-product-statistics?asin=B08N5WRWNW&marketplaceId=A1PA6795UKMFR9&api_key=YOUR_API_KEY'
Example Response:
{
"success": true,
"data": {
"asin": "B08N5WRWNW",
"amazonPrice": 2999,
"bestSellerRank": 123,
"buyBoxPrice": 2999,
"buyBoxFulfillment": "FBA",
"buyBoxSellerIdHistory": [
[
"2024-01-01T00:00:00",
"A1234567890123"
]
],
"salesRankHistory": [
[
"2024-01-01T00:00:00",
123
]
],
"trackingSince": "2023-01-01"
}
}
By tracking the bestSellerRank and analyzing trends, you can determine if your keywords are effectively driving sales. A declining sales rank may indicate the need to revise your keyword strategy.
2. Identifying Buy Box Competition
Winning the Buy Box is crucial for maximizing sales on Amazon. The Amazon Product Statistics endpoint provides information on the Buy Box price and fulfillment method, allowing you to monitor your competition and adjust your pricing and fulfillment strategies accordingly.
Analyzing the buyBoxPrice and buyBoxFulfillment fields in the response can help you understand how your competitors are positioning themselves and where you can gain a competitive edge.
3. Monitoring Price Trends
Keeping an eye on price trends can reveal the effectiveness of your keywords and the overall competitiveness of your product. Use the graphs=true parameter in the Amazon Product Statistics endpoint to generate visually graphs for history data.
Example Request:
curl --location --request GET 'https://sellermagnet-api.com/amazon-product-statistics?asin=B0CLTBHXWQ&marketplaceId=APJ6JRA9NG5V4&api_key=YOUR_API_KEY&graphs=true'
Example Response:
{
"data": {
"asin": "B0CLTBHXWQ",
"productTitle": "Playstation 5 Console Edizione Digital Slim",
"buyBoxPrice": 41800,
"buyBoxFulfillment": "FBM",
"buyBoxSellerIdHistory": [
[
"2025-06-14 17:08:00",
"A2I59UVTUWUFH0"
]
],
"categoryTree": [
{
"catId": 412603031,
"name": "Videogiochi"
},
{
"catId": 20904349031,
"name": "PlayStation 5"
},
{
"catId": 20904364031,
"name": "Console"
}
],
"graphs": {
"amazonAsSellerPriceHistory": "https://sellermagnet-api-webspace.s3.eu-central-1.amazonaws.com/amazon/api/charts/B0CLTBHXWQ/1749913774/B0CLTBHXWQ_amazon_price_1749913773.png",
"lowestFBAPriceHistory": "https://sellermagnet-api-webspace.s3.eu-central-1.amazonaws.com/amazon/api/charts/B0CLTBHXWQ/1749913776/B0CLTBHXWQ_fba_price_1749913773.png",
"lowestFBMPriceHistory": "https://sellermagnet-api-webspace.s3.eu-central-1.amazonaws.com/amazon/api/charts/B0CLTBHXWQ/1749913775/B0CLTBHXWQ_fbm_price_1749913773.png",
"monthlySoldHistory": "https://sellermagnet-api-webspace.s3.eu-central-1.amazonaws.com/amazon/api/charts/B0CLTBHXWQ/1749913778/B0CLTBHXWQ_monthly_sold_1749913773.png",
"productRatingHistory": "https://sellermagnet-api-webspace.s3.eu-central-1.amazonaws.com/amazon/api/charts/B0CLTBHXWQ/1749913777/B0CLTBHXWQ_rating_1749913773.png"
},
"listedSince": "2023-12-30 01:00:00",
"lowestFBAPrice": 44999,
"lowestFBMPrice": 41700,
"marketplaceId": "APJ6JRA9NG5V4",
"marketplaceNewPriceHistory": [
[
"2025-06-14",
41700
]
],
"offers": {
"A11IL2PNWYJU7H": {
"isFBA": true,
"lastUpdated": "2025-06-14 17:08:00",
"priceHistory": [
[
"2025-06-14 06:22:00",
44999,
0
]
],
"stockHistory": [
[
"2025-05-29 11:32:00",
1
]
]
},
"A12FLY25DT7QO0": {
"isFBA": false,
"lastUpdated": "2025-06-14 17:08:00",
"priceHistory": [
[
"2025-06-09 15:32:00",
41800,
0
]
],
"stockHistory": [
[
"2025-06-14 13:34:00",
49
]
]
},
"A18KSDUE00UP6J": {
"isFBA": false,
"lastUpdated": "2025-06-14 17:08:00",
"priceHistory": [
[
"2025-05-29 11:32:00",
42890,
0
]
],
"stockHistory": [
[
"2025-05-30 18:30:00",
3
]
]
}
},
"productReviewAverage": 4.7,
"productTotalReviews": 3129,
"rootCategory": {
"id": 412603031,
"name": "Videogiochi"
},
"stats": {
"amazonAsSellerPriceHistory": [
[
"2025-06-14",
44999
]
],
"buyBoxPriceHistory": [
[
"2025-06-13",
41700
]
],
"monthlySoldHistory": [
[
"2025-06",
1000
]
],
"productRatingCountHistory": [
[
"2025-06-14 15:28:00",
3129
]
],
"productRatingHistory": [
[
"2025-02-02 01:30:00",
4.7
]
],
"salesRankHistory": [
[
"2025-06-14 01:58:00",
15
]
]
}
},
"success": true
}
4. Convert ASIN & Identify Product Information
Often, you might have an EAN or ISBN instead of an ASIN. The Amazon ASIN Converter is essential. Here's how to convert an EAN to an ASIN:
Endpoint: /amazon-asin-converter
Method: GET
Example Request:
curl --location --request GET 'https://sellermagnet-api.com/amazon-asin-converter?asin=0711719577294&marketplaceId=APJ6JRA9NG5V4&conversion_direction=ean-to-asin&api_key=YOUR_API_KEY'
Example Response:
{
"data": {
"asin": "B0CLTBHXWQ",
"eanList": [
"0711719577294"
],
"listedSince": "2023-12-30 01:00:00",
"productTitle": "Playstation 5 Console Edizione Digital Slim"
},
"success": true
}
Once you have the ASIN, use the Amazon Product Lookup endpoint to retrieve comprehensive product details, including title, description, and category information. This information is critical for refining your keyword strategy and ensuring your listings are optimized for relevant search terms.
5. Monitoring Seller Reviews
Seller reputation is critical, especially if you're competing for the Buy Box. Utilize the Amazon Seller Review endpoint to track seller feedback and ensure you maintain high ratings.
Endpoint: /amazon-seller-review
Method: GET
Example Request:
curl --location --request GET 'https://sellermagnet-api.com/amazon-seller-review?sellerId=A1CWSGXIR635I6&marketplaceId=ATVPDKIKX0DER&api_key=YOUR_API_KEY'
Example Response:
{
"data": {
"marketplace": {
"ATVPDKIKX0DER": {
"last5Reviews": [
{
"dateRated": "By gary kraus on June 5, 2025.",
"reviewText": "great",
"starRating": "5 out of 5 stars"
},
{
"dateRated": "By Amazon Customer on June 5, 2025.",
"reviewText": "Ok",
"starRating": "5 out of 5 stars"
},
{
"dateRated": "By Graciela Casta\u00f1eda on May 21, 2025.",
"reviewText": "Excelente",
"starRating": "5 out of 5 stars"
}
],
"sellerFeedback": {
"30": {
"rating": "3.3",
"reviewsCount": "7"
},
"90": {
"rating": "3.6",
"reviewsCount": "30"
},
"365": {
"rating": "3.9",
"reviewsCount": "114"
},
"lifetime": {
"rating": "4.5",
"reviewsCount": "1,535"
}
}
}
},
"sellerId": "A1CWSGXIR635I6"
},
"success": true
}
Building Your Automated Keyword Audit System
To build a robust automated keyword audit system using SellerMagnetAPI, consider the following steps:
- Identify Key Products: Determine the products you want to monitor based on sales volume, profit margin, or strategic importance.
- Define Target Keywords: Create a list of relevant keywords for each product, considering search volume, competition, and relevance.
- Schedule Data Collection: Use a scheduling tool or DataPipeline to automatically collect data from SellerMagnetAPI at regular intervals.
- Analyze Data: Develop scripts or use data analysis tools to identify trends, patterns, and anomalies in the collected data.
- Optimize Listings: Based on your analysis, revise your product listings to incorporate high-performing keywords and address any identified issues.
- Monitor Performance: Continuously monitor the performance of your listings and make adjustments as needed.
Enhance Your Strategy
- Competitor Analysis: Use the Amazon Product Offers API to analyze competitor pricing, fulfillment methods, and seller ratings.
- Market Trends: Monitor Amazon Bestsellers to identify trending products and adjust your strategy accordingly.
- Product Insights: Utilize the Amazon Product Lookup API to gather detailed product information and optimize your listings.
Benefits of Using SellerMagnetAPI
- Comprehensive Data: Access a wide range of Amazon product data, including sales rank, review counts, pricing, and competitor information.
- Reliable and Scalable: Built to handle large volumes of data, ensuring consistent and reliable performance.
- Easy Integration: Simple and well-documented API, making it easy to integrate into your existing systems. Refer to the Documentation and Code Examples for more information.
- Cost-Effective: Competitive Pricing plans to suit businesses of all sizes.
Automating Amazon product listing keyword audits with SellerMagnetAPI is a game-changer for businesses looking to maximize their presence and profitability on Amazon. By leveraging the power of our API, you can streamline your processes, gain valuable insights, and stay ahead of the competition.
Ready to get started? Try Free today and unlock the full potential of your Amazon business. Check our API Status page for real-time updates and ensure seamless integration. For further learning, explore our Blog for more insights and industry trends, and visit our Glossary to understand key terms. If you need assistance, please Contact our support team.