Analyzing Amazon Deal Performance with SellerMagnet API
For Amazon businesses and market analysts, understanding deal performance is crucial for competitive analysis, inventory management, and market research. SellerMagnet API provides enterprise-grade data to unlock insights into Amazon deals, offering a significant advantage in a dynamic marketplace.
Why Analyze Amazon Deal Performance?
Analyzing Amazon deal performance helps businesses:
- Optimize Pricing Strategies: Understand how pricing affects sales volume.
- Improve Inventory Management: Predict demand based on deal success.
- Identify Competitor Strategies: Monitor competitor deals and their impact.
- Enhance Market Research: Discover trending products and popular deal categories.
Unlocking Amazon Deal Insights with SellerMagnet API
SellerMagnet API offers several endpoints to extract valuable insights from Amazon product data. Let's explore key endpoints and their applications:
1. Amazon Product Statistics
The Amazon Product Statistics endpoint provides detailed statistics for an Amazon product, including sales rank and review counts. This is essential for evaluating product performance during a deal.
curl --location --request GET 'https://sellermagnet-api.com/amazon-product-statistics?asin=B08N5WRWNW&marketplaceId=A1PA6795UKMFR9&api_key=YOUR_API_KEY'
Response Example:
{
"success": true,
"data": {
"asin": "B08N5WRWNW",
"amazonPrice": 2999,
"bestSellerRank": 150,
"buyBoxPrice": 2999,
"buyBoxFulfillment": "FBA",
"buyBoxSellerIdHistory": [
[
"2025-06-14 17:08:00",
"A123BC456DEF7"
]
],
"salesRankHistory": [
[
"2025-06-14 17:08:00",
150
],
[
"2025-06-13 17:08:00",
200
]
],
"trackingSince": "2023-01-01"
}
}
By analyzing the salesRankHistory before, during, and after a deal, you can quantify the deal's impact on product popularity and sales velocity. Also, the 'graphs' parameter generates visually graphs for history data
2. Amazon ASIN Converter
The Amazon ASIN/ISBN/EAN Converter is useful for ensuring you have the correct product identifier. Converting between ASIN and EAN identifiers ensures accurate product tracking and analysis.
curl --location --request GET 'https://sellermagnet-api.com/amazon-asin-converter?asin=B08N5WRWNW&marketplaceId=A1PA6795UKMFR9&conversion_direction=asin-to-ean&api_key=YOUR_API_KEY'
Response Example:
{
"success": true,
"data": {
"asin": "B08N5WRWNW",
"eanList": [
"1234567890123"
],
"listedSince": "2020-11-15T00:00:00.000Z",
"productTitle": "Example Product Title"
}
}
3. Get Amazon Seller Review
The Amazon Seller Review endpoint lets you fetch review details for a specific Amazon seller. Analyzing seller reviews can provide insights into customer satisfaction and seller reputation during deal periods.
curl --location --request GET 'https://sellermagnet-api.com/amazon-seller-review?sellerId=A1B2C3D4E5F6G7&marketplaceId=A1PA6795UKMFR9&api_key=YOUR_API_KEY'
Response Example:
{
"success": true,
"data": {
"marketplace": {
"ATVPDKIKX0DER": {
"last5Reviews": [
{
"dateRated": "By John Doe on January 1, 2025.",
"reviewText": "Great product!",
"starRating": "5 out of 5 stars"
}
],
"sellerFeedback": {
"30": {
"rating": "4.5",
"reviewsCount": "10"
},
"90": {
"rating": "4.3",
"reviewsCount": "30"
},
"365": {
"rating": "4.0",
"reviewsCount": "100"
},
"lifetime": {
"rating": "4.2",
"reviewsCount": "1000"
}
}
}
},
"sellerId": "A1B2C3D4E5F6G7"
}
}
4. Get Amazon Product
The Amazon Product Lookup endpoint retrieves detailed product information for a given ASIN. Useful for extracting information like best seller ranks, descriptions, and other key details.
curl --location --request GET 'https://sellermagnet-api.com/amazon-product-lookup?asin=B08N5WRWNW&marketplaceId=A1PA6795UKMFR9&api_key=YOUR_API_KEY'
Response Example:
{
"success": true,
"data": {
"productInfo": {
"additionalDetails": {
"ASIN": "B08N5WRWNW",
"Manufacturer": "Example Manufacturer"
},
"asin": "B08N5WRWNW",
"bestsellerRanks": {
"main_category": {
"name": "Electronics",
"rank": 100
},
"subcategory": {
"name": "Headphones",
"rank": 10
}
},
"bulletPoints": [
"Feature 1",
"Feature 2"
],
"buyBoxInfo": {
"currencyCode": "USD",
"currencyName": "United States Dollar",
"currencySymbol": "$",
"price": 29.99,
"sellerId": "A1B2C3D4E5F6G7"
},
"categories": {
"bestsellerCategory": [
{
"id": "12345",
"index": 1,
"name": "Headphones",
"url": "https://www.amazon.com/headphones"
}
],
"rootCategory": {
"id": "67890",
"name": "Electronics",
"url": "https://www.amazon.com/electronics"
}
},
"description": [
"Product Description Line 1",
"Product Description Line 2"
],
"details": {
"ASIN": "B08N5WRWNW",
"Item Weight": "1 pound"
},
"hasAPlusContent": true,
"images": [
"https://example.com/image1.jpg",
"https://example.com/image2.jpg"
],
"link": "https://www.amazon.com/dp/B08N5WRWNW",
"listedSinceDate": "2020-11-15",
"mainImage": "https://example.com/main_image.jpg",
"marketplaceId": "ATVPDKIKX0DER",
"reviews": {
"averageRating": 4.5,
"reviewSummary": "4.5 out of 5 stars",
"totalReviews": 500
},
"title": "Example Product Title",
"variations": [],
"videos": []
}
}
}
5. Get Amazon Product Offers
The Amazon Product Offers endpoint lists offers for a product, including price, seller, condition, and inventory details. This information is crucial for comparing deals across different sellers.
curl --location --request GET 'https://sellermagnet-api.com/amazon-product-offers?asin=B08N5WRWNW&marketplaceId=A1PA6795UKMFR9&api_key=YOUR_API_KEY'
Response Example:
{
"success": true,
"data": {
"asin": "B08N5WRWNW",
"buyBox": {
"condition": "New",
"deliveryDate": "2025-06-20",
"fulfillmentType": "FBA",
"inventory": 100,
"positivePercentage": 95,
"priceWithoutShipping": 29.99,
"sellerId": "A1B2C3D4E5F6G7",
"sellerName": "Example Seller",
"shippingPrice": 0,
"totalPrice": 29.99,
"totalReviews": 1000
},
"currency": {
"code": "USD",
"name": "United States Dollar",
"symbol": "$"
},
"marketplaceId": "ATVPDKIKX0DER",
"offers": [
{
"condition": "New",
"deliveryDate": "2025-06-20",
"fulfillmentType": "FBA",
"inventory": 100,
"positivePercentage": 95,
"priceWithoutShipping": 29.99,
"sellerId": "A1B2C3D4E5F6G7",
"sellerName": "Example Seller",
"shippingPrice": 0,
"totalPrice": 29.99,
"totalReviews": 1000
}
],
"productLink": "https://www.amazon.com/dp/B08N5WRWNW",
"productMainImage": "https://example.com/main_image.jpg",
"productTitle": "Example Product Title"
}
}
6. Search Amazon
The Search Amazon endpoint allows you to search for products using keywords. This is valuable for identifying trending products or categories that are frequently part of deals.
curl --location --request GET 'https://sellermagnet-api.com/amazon-search?q=headphones&marketplaceId=A1PA6795UKMFR9&api_key=YOUR_API_KEY'
Response Example:
{
"success": true,
"data": {
"searchResults": [
{
"asin": "B012345678",
"discount_info": "",
"link": "https://www.amazon.com/dp/B012345678",
"listingPrice": {
"price": {
"currency_code": "USD",
"currency_name": "United States Dollar",
"currency_symbol": "$",
"total": "49.99"
}
},
"mainImage": "https://example.com/headphones.jpg",
"on_sale": false,
"position": 1,
"productTitle": "Awesome Headphones",
"reviewAmount": 1000,
"reviewRating": 4.5,
"sponsored": false
}
]
}
}
7. Get Amazon Bestsellers
The Amazon Bestsellers endpoint fetches top-selling products in a specific category. Monitor bestseller lists to identify popular products and potential deal opportunities.
curl --location --request GET 'https://sellermagnet-api.com/amazon-bestsellers?category_id=electronics&marketplaceId=A1PA6795UKMFR9&api_key=YOUR_API_KEY'
Response Example:
{
"category": "electronics",
"bestsellers": [
{
"asin": "B08N5WRWNW",
"rank": 1,
"title": "Top Product"
}
]
}
8. Amazon Deals Categories
The Amazon Deals Categories endpoint lists categories with active Amazon deals. Use this to identify the categories with the most deal activity.
curl --location --request GET 'https://sellermagnet-api.com/amazon-deals-categories?marketplaceId=A1PA6795UKMFR9&api_key=YOUR_API_KEY'
Response Example:
{
"categories": [
{
"id": "deals-electronics",
"name": "Electronics Deals"
}
]
}
9. Amazon Product Search Estimated Sells
The Amazon Product Estimate Sales endpoint provides estimated sales data for an Amazon product by ASIN. Analyzing estimated sales can help you evaluate the effectiveness of a deal.
curl --location --request GET 'https://sellermagnet-api.com/amazon-product-search-estimated-sells?asin=B08N5WRWNW&marketplaceId=A1PA6795UKMFR9&api_key=YOUR_API_KEY'
Response Example:
{
"success": true,
"data": {
"asin": "B08N5WRWNW",
"estimated_monthly_sales": 121
}
}
Use Cases
- Competitive Analysis: Track competitor product statistics and offers to identify successful deal strategies.
- Inventory Optimization: Use estimated sales data to manage inventory levels during and after deals.
- Market Trend Identification: Analyze bestseller lists and search data to identify emerging trends and opportunities.
Enhance Your Amazon Strategy with SellerMagnet API
SellerMagnet API provides a comprehensive suite of tools for analyzing Amazon deal performance. By leveraging these endpoints, businesses and market analysts can gain a competitive edge and make data-driven decisions.
Explore our Documentation and Code Examples to get started. For any questions, please Contact us.
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